Monday, August 06, 2007

CFL’s most valuable employee may not even get a paycheque from the league

We’re not sure who the young lady at the Canadian football Hall of Fame is, but her decision to find some spare tickets for a visiting American Dad and his sons sure says a lot about her sense of priorities and initiative. And provides a lesson for the eight member teams of the CFL to make note of.

In a blog piece we came across today, Randy Snow of Kalamazoo, Michigan outlined his family outing to Hamilton last week. From the tour of the Hall of Fame, to the free tickets to the Ti Cats game that night, he recounts a most enjoyable experience with the Canadian game.

He and his sons got involved with the Ti Cats “black out” promotion and from all accounts had a great time at Ivor Wynne Stadium.

From start to finish it would seem that their CFL experience was top notch, which is good to see.
Even better is the kindness and savvy of a hall of Fame employee, who seems to have made a family outing just a little bit more special.

It's the kind of story you like to hear about our game, which can't compete at times with the flash and high financing schemes of the NFL, but sure does show that when the time comes to make an impression we have our ways of getting the job done.

Somebody at the CFL should find out her name and send her a thank you note, some flowers and hey, if they need somebody in the marketing department, she sounds like she has her A game ready…

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